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Associate Director, Direct Response Marketing & Content

Georgetown University2115 Wisconsin AvenuePosted Jul 14, 2026
Content Marketing ManagerHybridSenior
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Mirrored from Georgetown University's own Workday careers system · refreshed hourly

$48k–$88k
Compensation
125
Other open Georgetown University roles
24d ago
Posted
Workday
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Job description

Georgetown University comprises two unique campuses in the nation’s capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.

Requirements

Job Overview

The Senior Associate Director is responsible for the creation, coordination, and execution of direct response fundraising content for Georgetown University Medical Center's (GUMC) annual giving constituencies—both medical school and medical center affiliates. As part of the GUMC Annual Giving team, the role works in coordination with the Office of Advancement and University Communications, as well as with multiple stakeholders across GUMC units, to develop engaging fundraising communications that drive fundraising results aligned with the university’s giving goals and priorities. The role creates and manages the necessary operational workflows to deliver high-quality, timely content.

Position Responsibilities

  • Develop compelling mass market fundraising messaging across channels, working closely across teams to source and repurpose content aligned with GUMC’s fundraising goals and institutional priorities for the annual giving program.

  • Coordinate, write, and edit direct response, multi-channel fundraising content, including appeals and stewardship for a variety of audiences.

  • With the support of the Director, manage creative and content timelines, workflows, and approvals for multiple fundraising campaigns at once across the internal team and external partners.

Work Interactions

This position reports directly to the Senior Director, GUMC Direct Response Marketing, and manages multiple partnerships, including:

  • Advancement and GUMC Communications teams

  • GUMC Constituent Engagement

  • GUMC Development colleagues

  • GUMC leadership, faculty, and staff

  • Annual Giving colleagues

  • Key volunteers and volunteer leaders

  • Key external vendors

  • Donors

Georgetown University’s Office of Advancement is committed to cultivating a safe, equitable, diverse, and inclusive work environment that honors the diverse backgrounds, experiences, and perspectives of our broader colleagues and broader Georgetown community. Consistent with our Jesuit values, we aim to foster a culture that accepts and cares for each individual, and we believe this is central to achieving our goals in support of Georgetown’s mission.

Requirements and Qualifications

  • Bachelor’s degree required.

  • 3-5 years of professional experience in copywriting, project management, content development, and fundraising; or commensurate skills and experience.

  • Experience writing for medical research and/or an academic nonprofit organization

  • Strong ability to translate complex concepts into clear, concise, and compelling content

  • Able to juggle multiple projects and work in a collaborative and deadline-oriented environment.

  • Proven ability to function effectively in highly complex organizational environments.

  • Experience in the academic and/or healthcare sector preferred.

  • Strong creativity and communication abilities, including collateral production.

  • Desire to contribute to and participate in the mission of Georgetown University and its Medical Center.

  • Professional and collegial demeanor and ability to exercise diplomacy.

  • Ability to think creatively and innovatively.

  • Strong technical/computer skills, including Microsoft applications (particularly Excel, Word, PowerPoint, and Access) and Google Suite.

  • Highly organized with a strong attention to detail.

Work Mode Designation

This position has been designated as Hybrid 2 Days. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation.

Learn more about the Office of Advancement here.

Pay Range:

The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:

$47,586.00 - $87,558.13

Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.

Current Georgetown Employees:

If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.

Submission Guidelines:

Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.

Need Assistance:

If you are a qualified individual with a disability and need a reasonable accommodations for any part of the application and hiring process, please visit the Office for Equal Opportunity Compliance website for general information about requesting accommodations, as well as information about requesting accommodations specifically for applicants. You also can also contact the Office for Equal Opportunity Compliance at (202) 687-4798 or oeoc@georgetown.edu.

Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.

EEO Statement:

GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law.

Benefits:

Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.

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Associate Director, Direct Response Marketing & Content
Georgetown University · 2115 Wisconsin Avenue
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