Plenty of people are open to two different jobs. Every other tool makes you pick one.
A Senior Engineer role and a Director of SEO role aren’t the same search. Flatten them into one profile and the ranking has to average two careers, which leaves you plausible for both and convincing for neither. LandEarly runs each direction on its own - over one history you only write once.
Senior Engineer
“Backend engineer who has run money-moving services at scale.”
Ranks jobs on
Backend and platform history
SEO Leadership
“Technical SEO leader who has grown organic traffic at three startups.”
Ranks jobs on
Organic growth history
One profile can’t argue two cases.
Ranking works by comparing one representation of you against a posting. Give it a profile that covers two careers and it has no choice but to average them - so the engineering role sees a half-marketer, the marketing role sees a half-engineer, and both land in the range where nobody calls back.
Versatile technologist and growth leader spanning engineering and marketing
One vector for two careers. An SEO director reads a backend engineer; a hiring engineer reads a marketer.
The blurry middle. Both land in the range where nobody calls back - and neither is a real read on your fit for anything.
Senior Engineer
Its own embedding, built from your history under this direction’s roles, specialties and emphasis.
SEO Leadership
Its own embedding, built from your history under this direction’s roles, specialties and emphasis.
Two full-strength reads. Same person, same history - each job scored by the direction built to judge it, and never by an average of the two.
The scores are illustration - nothing measures what a hypothetical merged profile would have scored. What is not illustration is the mechanism: a job is compared against each active direction’s own embedding and keeps the best result, so there is no averaged version of you anywhere in the pipeline.
Two searches, running side by side.
Each direction is judged on its own terms and produces its own ranking. They arrive in one feed - a job belongs to whichever direction scored it highest, so nothing is listed twice - and a chip narrows it to the one you want to think about right now.
- Each direction is scored on its own. A new posting is compared against every active direction’s embedding, and the highest score wins the job. There is no blended vector in the pipeline to average them.
- Some things are yours, not the direction’s. Where you’ll work, whether you want remote, and what you’ll accept are set once on your profile and apply to everything. Splitting those would just be two accounts.
- Switching costs nothing and changes nothing. The chip is a filter. The direction you’re not looking at keeps matching, keeps ranking, and is exactly where you left it when you switch back.
The real thing, reduced: one chip per direction plus All, and the row only appears once you have 2 directions to switch between.
Ranked against
3 roles“Backend engineer who has run money-moving services at scale.”
Senior Backend Engineer
Ledgerline · posted 3h ago
Platform Engineer
Nimbus Data · posted 6h ago
Staff Engineer, Infrastructure
Corvid Systems · posted yesterday
Scored against this direction’s own embedding - your shared history read under these roles, these specialties and that line. The other direction is still running; it just isn’t what you’re looking at.
Two arguments. One career to make them from.
The obvious way to build this is to give each direction its own copy of your history - and it’s the wrong way. We tried it. You end up entering the same job twice, your profile page stops making sense, and the work that is genuinely evidence for both careers has to be filed under one of them. So a direction owns no history at all. It is a lens over the one you have.
One shared history
edited once, on /profileSenior Engineer
Vantive · 2022 - now
Growth Engineer
Vantive · 2021 - 2022
Head of Organic Growth
Brightloom · 2019 - 2021
Full-stack Engineer
Corvidae · 2017 - 2019
Vantive is on both. Nothing is filed under one direction and hidden from the other - you’d never enter a job twice, and you can’t forget to.
Senior Engineer
Reads that same history through:
“Backend engineer who has run money-moving services at scale.”
SEO Leadership
Reads that same history through:
“Technical SEO leader who has grown organic traffic at three startups.”
What actually differs, then?
Three things, and the tailoring that reads them. It is less than the handoff for this page imagined and more than it sounds: everything downstream - which jobs you see, how they rank, and what each application leads with - comes out of them.
- You write your history once. Every direction reads the same experiences, education and skills. There is no second profile to keep current, and no way to update a job in one place and forget the other.
- The emphasis line does the steering. Up to 280 characters of positioning - what this direction leads with - prepended to the direction’s embedding and to the tailoring prompt for every job under it.
- It frames; it never invents. The emphasis is context, not a source of experience. Every bullet on a tailored résumé still has to trace to something you actually wrote - the same gate that runs when you have one direction.
- So the SEO application reads like SEO. Not because the engineering work was filed somewhere else, but because the tailoring for that job, under that direction, chose what to lead with from the whole of it.
Where the split does reach. Every application records the direction it was sent under, so your reply and interview rates can be read per direction rather than smeared across both - that is what the autopilot’s selectivity reads. The insights dashboard itself still reports your whole search in one funnel.
Three things that only work once the searches are separate.
A score that means something
A direction ranks jobs against the history read under its own roles and specialties, so a 94 is a 94 for that role - not a hedge between two careers that lands both in the fifties.
One history, two arguments
The same work can be evidence for both. A growth-engineering job is engineering experience in one direction and organic-growth experience in the other, and it doesn't have to be filed under one to count for the other.
A shape you can change
Add a direction when your focus widens, pause one when interviews heat up on the other side. A paused direction stops matching and drops out of the feed's ranking - it isn't archived, merged, or deleted.
And it lives in one small card.
Directions aren’t a mode you enter or a plan you upgrade to - they’re a section of your profile. Name one, give it roles, optionally narrow it to a specialty and say what it leads with. Pause it, rename it, or delete it whenever the search changes shape. The one rule is that you keep at least 1 running, because something has to be doing the matching.
See pricing - what plans do change, since the number of directions isn’t itKeep at least 1 running - the matching pipeline needs one
Everyone else built for a candidate who wants exactly one job.
That candidate exists - but so does the engineer who ran growth, the designer weighing whether to lead a team or stay hands-on, the ops manager eyeing a pivot. Being open to two things is not indecision. It’s an ordinary shape for a job search, and it’s the shape a single profile field can’t hold.
Directions is what happens when you stop treating a second career path as a rounding error - without pretending it takes a second you to pursue it.
Is this just a saved search with a different name?
No. A saved search filters one ranking. A direction has its own ranking - its own target roles, its own specialties, its own positioning line and its own embedding built from them. The filtering is what happens after that.
Do I have to maintain two profiles?
No - and you couldn’t if you wanted to. There is one shared history, edited in one place. Directions decide how it is read and framed, not what is in it.
What happens if one direction takes off?
Pause the other. It stops matching and leaves the feed’s ranking; nothing is merged or deleted, and resuming puts it back. Deleting is the heavier move: the jobs your other directions also want are re-scored under them, and the ones only that direction wanted leave the feed - though anything you saved stays saved.
How many can I run?
There’s no cap and no plan gate on the number of directions. The only rule is the floor: keep at least 1 running, because the matching pipeline needs one to run against. So the last one standing can be renamed and re-roled, but not paused or deleted.
How directions plug into the rest.
How a ranking is built and what a score means - run once per direction.
Personalized documentsWhere a direction's emphasis lands: the tailoring prompt for every job under it, with every line still traced to your real history.
Application trackingThe board that follows every application, whichever direction sent it.
All featuresThe full LandEarly workflow, from discovery to offer.
Run both searches. Weaken neither.
Add a second direction in about a minute - one name, its roles, and the line it leads with. Free to start, with 3 applications on us.