The Master of Science in Clinical Informatics Management (MCiM) is a degree program combining medicine, business and technology, and prepares leaders to oversee and implement novel uses of technology within healthcare. Currently the MCiM program offers admittance to 25 students each year. The Director of Marketing and Admissions works under direction from the program’s Faculty Director. This role requires a high degree of independent initiative and leadership, providing strategic and operational oversight to further evolve and scale the program by translating the Faculty Director’s vision into measurable enrollment and program outcomes. The incumbent will own the end-to-end marketing and recruitment strategy, convert data into actionable insights that identify gaps, inform recommendations, and drive continuous improvement; and elevate program visibility through on-campus engagement, strategic partnerships with Stanford Health Care leadership, and targeted external employer outreach to strengthen recruitment and placement pipelines. Success requires operational excellence, strong situational awareness and judgment, and the ability to anticipate and address program challenges that impact enrollment and candidate quality, and overall program outcomes.
This is a hybrid opportunity.
Core Duties:
- Lead the planning and operations for programs or functions that have significant business, regulatory and/or technical challenges requiring subject matter expertise.
- Evaluate programs or functions, policies and procedures. Identify issues, and develop alternative solutions which may include changes to programs, policies and procedures.
- Review and analyze trends to advise and develop recommendations to achieve or modify the goals of the program or function.
- Represent the program or function within the department, unit or school. Commit resources and provide information and/or training. Represent the program or function at the university level and/or to external/internal stakeholders and constituencies.
- Manage and contribute to the development of outreach strategy that may include relationship development, communications and compliance.
- May develop and/or oversee budgets; manage finances including monitoring, analyzing, forecasting, and reporting.
- Assess training needs and may develop associated training.
- May direct and/or supervise staff.
Minimum Education and Experience
Bachelor’s degree and five years of relevant experience, or combination of education and relevant experience.
Knowledge, Skills and Abilities:
- Demonstrated ability to establish priorities, manage shifting priorities, and handle numerous time-sensitive projects with multiple deadlines.
- Ability to accomplish goals working through formal and informal channels, with diplomacy and tactfulness.
- Demonstrated creativity, problem solving, critical analysis, initiative, judgment and, decision-making skills.
- Demonstrated ability to develop and meet budget goals.
- Demonstrated solid planning and organizational skills.
- Demonstrated experience working independently and as part of a team.
- Excellent interpersonal, written and oral communication skills.
- Strong relevant subject matter knowledge.
- Ability to direct the work of others, for jobs requiring supervision.