Job Title: Student Worker - Marketing and Communications Intern
Job Classification: Marketing and Communications, Student
Department: Hankamer School of Business – Communications and Marketing
Hiring Manager: Justin Walker
Contact: Justin_R_Walker@baylor.edu
Work Schedule: 15-20 hours per week
Desired Length of Employment: Until Graduation
Pay Rate: $12/hr
Key Components:
- In a student employee capacity, may perform or assist with functions around marketing trends, communications outreach, creative design and production (print and digital)
Job Description:
Social Media Production: Assist in producing content for the HSB’s social media accounts, including creating posts and analyzing engagement metrics to refine strategies.
Content Creation: Write compelling and creative content for various platforms, including social media, blogs, newsletters and the HSB website, ensuring consistency in voice and branding.
Photography: Capture high-quality photos at events, around campus and for promotional materials, contributing to a rich visual representation of the HSB’s activities and culture.
Graphic Design: Design eye-catching graphics for digital media, including social media posts and digital signs, using tools like Adobe Creative Suite or Canva.
Event Support: Provide marketing and communications support for school events, including promotional efforts, live social media updates and post-event coverage.
Market Research: Conduct research on current marketing trends, competitor activities and industry best practices to support strategic planning and innovation.
Administrative Support: Assist with maintaining a content calendar, organizing digital assets and performing other administrative duties as needed.
- Provide marketing and communications support to assigned area of responsibility
- Assist with various projects, activities or tasks related to marketing and communications
- Support marketing and communications strategies and perform duties accordingly
- Exhibit a willingness to take initiative and work independently and collaboratively
- Ability to comply with University policies
- Maintain regular and punctual attendance
- May assist with developing and implementing marketing or communication plans
- May write, proofread and edit communications or marketing materials
- May create or design creative content and materials for digital or print consistent with University branding
- May maintain department website(s) or social media/digital platforms
- May perform video editing or video production
- May work with photo, video, and audio equipment
- May perform research and make recommendations around emerging marketing or social media trends
- May assist with projects or initatives supporting departmental goals
- May partner with external vendors for events, print or photography
- May build and maintain relationships with campus partners and external vendors
- May track, analyze, and prepare reports on social media data and performance
- Perform all other duties as assigned to support Baylor’s mission
- Ability to comply with University policies
- Maintain regular and punctual attendance
Employer: Baylor University
Work Location: Paul L. Foster Campus for Business and Innovation, Suite 420
Work Address:1621 S 3rd St, Waco, TX 76706