Job descriptionFull Time
DoubleTap Consulting is a software consultancy that builds custom websites, product platforms and internal software for streaming, SaaS and commerce teams, working with clients like Hulu, Auth0, Italic and Raven Health. We're hiring a Marketing Manager to own our marketing efforts and help communicate the work we do to the teams who need it.
What you'll do
- Develop and execute marketing strategy and campaigns to build awareness and generate qualified leads
- Own messaging and positioning for the company's services, keeping it consistent across the website, case studies and outbound channels
- Manage content production, including case studies, blog posts and sales collateral that showcase completed work
- Track campaign performance and marketing funnel metrics, reporting on what's working and adjusting spend and focus accordingly
- Coordinate with leadership and delivery teams to turn completed engagements into marketing assets
- Manage marketing tools and platforms (e.g., CRM, email, analytics) to support demand generation
What we're looking for
- 4+ years of marketing experience, ideally in B2B services, agency, or technology consulting environments
- Proven track record of running campaigns that generate measurable pipeline or lead volume
- Strong writing and editing skills, comfortable turning technical work into clear, compelling narratives
- Experience with marketing analytics and CRM/marketing automation tools
- Ability to work independently and manage multiple projects with minimal oversight
- Comfortable partnering directly with senior technical staff to source and shape content
Nice to have
- Experience marketing to technical or engineering-driven buyers
- Familiarity with B2B lead generation for professional services or consulting firms
- Experience with HubSpot or similar marketing automation platforms