Habeo is the IT asset management and CMDB platform built for higher education, replacing ServiceNow ITAM at colleges and universities with native MDM discovery (Jamf, Intune, Google Admin), Workday-driven lifecycle management, and out-of-the-box GASB and Uniform Guidance compliance. We're looking for a Sales Development Representative to build and manage a pipeline of higher-ed prospects — IT asset managers, CIOs, and CISOs at colleges, R1 universities, and multi-campus systems.
As an SDR, you'll be the first conversation many universities have with Habeo, helping them see why their current ServiceNow ITAM setup isn't working and getting qualified opportunities onto the calendar.
What you'll do
- Research and prospect target accounts across Carnegie-classified institutions, identifying the right IT asset management and IT leadership contacts
- Run outbound campaigns via email, phone, and LinkedIn to generate qualified meetings
- Qualify inbound leads from demo requests and website traffic
- Clearly communicate Habeo's positioning against ServiceNow ITAM and other legacy asset management tools
- Book qualified discovery calls and hand off well-documented opportunities to the founder-led sales process
- Maintain accurate records of outreach, conversations, and pipeline status in the CRM
What we're looking for
- 1+ years of experience in sales development, business development, or a similar outbound prospecting role
- Strong written and verbal communication skills, with the ability to explain technical concepts clearly
- Comfort with cold outreach and handling objections
- Organized, self-motivated, and able to manage a high volume of prospecting activity
- Experience using a CRM and standard sales engagement tools
Nice to have
- Experience selling into higher education, IT, or compliance-driven markets
- Familiarity with IT asset management, ITSM, or CMDB concepts
- Experience selling to technical buyers such as IT directors, CISOs, or asset managers