Job descriptionFull Time
Migaru AI builds an AI-native CRM that automatically keeps itself current by reading a sales team's email, calendar, and calls, filing conversations against the right accounts and deals, and drafting follow-ups, meeting prep, and outreach for review. We're hiring a Demand Generation Manager to build and scale the pipeline engine that brings new customers into this product.
What you'll do
- Plan and execute multi-channel demand generation campaigns (paid, email, content syndication, webinars, events) to drive qualified pipeline
- Own the demand generation funnel from awareness through marketing qualified lead, partnering closely with sales on handoff and conversion
- Manage and optimize paid acquisition channels, setting budgets and tracking cost per lead and cost per opportunity
- Build and refine lead scoring, nurture sequences, and lifecycle marketing programs in coordination with marketing operations
- Analyze campaign performance and funnel metrics, reporting on pipeline contribution and return on marketing spend to leadership
- Collaborate with content, product marketing, and sales teams to align messaging and campaigns with target segments
What we're looking for
- 4+ years of experience in demand generation, growth marketing, or B2B marketing roles, ideally at a SaaS or software company
- Proven track record of building pipeline through paid, organic, and lifecycle marketing channels
- Strong analytical skills, comfortable working with marketing automation and CRM data to measure and report on funnel performance
- Hands-on experience with marketing automation platforms and CRM systems
- Excellent cross-functional collaboration skills, particularly with sales and revenue operations
- Clear written and verbal communication skills for both internal reporting and external campaign messaging
Nice to have
- Experience marketing to sales teams or go-to-market/RevOps personas
- Familiarity with account-based marketing strategies and tooling
- Experience at an early-stage or high-growth startup