Job descriptionFull Time
Wanderlust is a trip planning app that helps travelers plan trips using real city, cost, and safety data across 1,300+ cities, live them on the ground with an offline Trip Mode, and share them through a public feed of journeys and bookable trips. We're looking for a Social Media Specialist to grow our presence across social platforms, build community around travel content, and help more people discover the app.
What you'll do
- Plan, create, and publish content across social platforms (e.g. Instagram, TikTok, X) that showcases the app, its features, and traveler stories
- Manage a content calendar and posting cadence aligned with product launches and seasonal travel trends
- Engage with followers, respond to comments and messages, and build an active online community
- Track and report on social performance metrics, using insights to refine content strategy
- Collaborate with product, design, and marketing teams to source content and align messaging
- Stay current on social media trends, formats, and platform changes relevant to travel and consumer apps
What we're looking for
- 2+ years of experience managing social media accounts for a brand, app, or publication
- Strong writing skills and an eye for visual content and short-form video
- Familiarity with social analytics tools and comfort interpreting performance data
- Experience using scheduling and content creation tools
- Ability to work independently, manage multiple platforms, and meet deadlines
- A genuine interest in travel and storytelling
Nice to have
- Experience with content creation for travel, lifestyle, or consumer tech brands
- Basic photo/video editing skills
- Experience growing an audience from a smaller base